Created in 1991, CBN is the pioneer of the all-news radio segment and without a doubt, one of the best advertising options for campaigns directed for the opinion makers in all the country.
The leadership of CBN in this segment is unquestionable. Present in 28 markets, represented by 31 radio broadcasting stations in the main capitals and cities of the country, it transmits news 24 hours per day, broadcasting local, national and international news every day.
Equipped with a team of 200 prestigious journalists, such as Heródoto Barbeiro and Sidney Rezende, commentators like Miriam Pig, Max Geringher, Carlos Alberto Sardenberg, Gilbert Dimenstein, Juca Kfouri, Carlos Heitor Cony, Arthur Xexéo, Mauro Halfeld and Arnaldo Jabor, CBN guarantees agility, precision and credibility in the news that it transmits.
Rio de Janeiro
Total - 25,158
GENDER
Male – 46.1%
Female – 53.9%
SOCIOECONOMIC CLASS
Upper – 31.8%
Upper Middle – 36.7%
Middle – 16.0%
Middle Lower – 11.4%
Lower – 4.0%
AGE
10-17 – 0.0%
18-24 – 0.9%
25-29 – 2.7%
30-34 – 4.6%
35-39 – 2.8%
40-49 – 18.2%
50-59 – 33.2%
60+ – 37.7%
SOURCE: RADIO RECALL IBOPE GREATER RIO DE JANEIRO - EasyMedia3 - Nov/Dec/Jan 2015 - 6:00AM to 7:00PM - EVERYDAY
São Paulo
Total - 105,988
GENDER
Male – 28.7%
Female – 71.3%
SOCIOECONOMIC CLASS
Upper – 4.3%
Upper Middle – 36.7%
Middle – 27.2%
Middle Lower – 18.7%
Lower – 13.1%
AGE
10-17 – 1.8%
18-24 – 4.7%
25-29 – 1.7%
30-34 – 3.1%
35-39 – 4.5%
40-49 – 14.8%
50-59 – 27.2%
60+ – 42.3%
SOURCE: RADIO RECALL IBOPE GREATER SAO PAULO - EasyMedia3 - Nov/Dec/Jan 2015 - 6:00AM to 7:00PM - EVERYDAY
Belo Horizonte
Total - 14,054
GENDER
Male – 69.9%
Female – 30.1%
SOCIOECONOMIC CLASS
Upper – 35.5%
Upper Middle – 47.4%
Middle – 9.0%
Middle Lower – 7.3%
Lower – 0.8%
AGE
10-17 – 2.4%
18-24 – 8.6%
25-29 – 3.8%
30-34 – 7.7%
35-39 – 8.0%
40-49 – 18.8%
50-59 – 25.2%
60+ – 25.4%
SOURCE: RADIO RECALL IBOPE GREATER Belo Horizonte - EasyMedia3 - Nov/Dec/Jan 2015 - 6:00AM to 7:00PM - EVERYDAY
To see how Multimedia, Inc. can help your company get quality worldwide media placement, contact us today!
